2023-07-20 15:25:58
Salad Days, a Gurgaon-based food chain founded by Varun Madan in early 2013, quickly made its mark in the market. The company specializes in delivery and takeaway services, with a strong focus on offering a diverse range of salads. Approximately 70% of their menu comprises various types of salads, while the remaining 30% features grain bowls, baguettes, pita pockets, cold-pressed juices, ferments, smoothies, and healthy desserts.

A key aspect of Salad Days' commitment to quality is that they grow most of their produce on their own farms. They also source select perishable ingredients from farmers in Assam and import necessary ingredients from countries such as South Africa, New Mexico, the United States, and occasionally New Zealand.

Currently, Salad Days operates 10 cloud kitchens in Delhi, providing delivery services within the Delhi NCR region. More recently, they have expanded their reach with the opening of three cloud kitchens in Bangalore.

The company boasts a knowledgeable team that understands nutrition, eliminating the need for in-house nutritionists or dietitians. However, they do consult with these professionals when specific expertise is required.

Salads play a significant role in Salad Days' revenue, accounting for

approximately 72% of their total earnings. Presently, their offerings are

available on popular food delivery platforms like Swiggy and Zomato,

contributing to around 50% of their overall orders. The remaining 50% of

orders are received through their own website. Salad Days enjoys a loyal

customer base, with repeat customers accounting for approximately

70% of their monthly orders.

According to Entrackr, Salad Days has achieved impressive growth as a bootstrapped company, generating a revenue of Rs 15.8 crore in the last financial year, with a cumulative revenue growth rate of Rs 25 crore. They have consistently experienced a steady 50% year-on-year growth in recent years.

While Salad Days has plans to expand into new cities, they also aim to open additional cloud kitchens in their existing locations, further strengthening their presence in the market.
Salad Days, a Gurgaon-based food chain founded by Varun Madan in early 2013, quickly made its mark in the market. The company specializes in delivery and takeaway services, with a strong focus on offering a diverse range of salads. Approximately 70% of their menu comprises various types of salads, while the remaining 30% features grain bowls, baguettes, pita pockets, cold-pressed juices, ferments, smoothies, and healthy desserts. A key aspect of Salad Days' commitment to quality is that they grow most of their produce on their own farms. They also source select perishable ingredients from farmers in Assam and import necessary ingredients from countries such as South Africa, New Mexico, the United States, and occasionally New Zealand. Currently, Salad Days operates 10 cloud kitchens in Delhi, providing delivery services within the Delhi NCR region. More recently, they have expanded their reach with the opening of three cloud kitchens in Bangalore. The company boasts a knowledgeable team that understands nutrition, eliminating the need for in-house nutritionists or dietitians. However, they do consult with these professionals when specific expertise is required. Salads play a significant role in Salad Days' revenue, accounting for approximately 72% of their total earnings. Presently, their offerings are available on popular food delivery platforms like Swiggy and Zomato, contributing to around 50% of their overall orders. The remaining 50% of orders are received through their own website. Salad Days enjoys a loyal customer base, with repeat customers accounting for approximately 70% of their monthly orders. According to Entrackr, Salad Days has achieved impressive growth as a bootstrapped company, generating a revenue of Rs 15.8 crore in the last financial year, with a cumulative revenue growth rate of Rs 25 crore. They have consistently experienced a steady 50% year-on-year growth in recent years. While Salad Days has plans to expand into new cities, they also aim to open additional cloud kitchens in their existing locations, further strengthening their presence in the market.
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