Bloggers’ earnings depend on their traffic and monetization methods. Generally, blogs with hundreds of thousands of web page views have an easier time generating revenue by selling products or displaying pay-per-click (PPC) ads. Bloggers can also encourage readers to buy products using their affiliate links and work with brands for sponsored posts. For instance, Jeremy’s travel blog, Living the Dream, made $4,825 in January 2022. On the other hand, Adam...

For personal use, blogging is a great way to express thoughts and opinions, while businesses can create a blog to educate their target audience. Moreover, now everyone can start a blog. Unlike the early days of blogging that required coding skills to even update a blog post, people can now use blogging software such as WordPress and Blogger. It lets people create a blog within minutes without worrying about technical complexities. However, to become successful bloggers, owners need to...

let’s discuss the seven common types of blogs. Personal blog. This type of blog usually works like an online diary where the blogger shares opinions, often not aiming to reach a target audience or sell an item. Personal blogs can discuss various subjects, from family events and self-reflection to work projects. Niche blog. Provides information on a particular topic, usually related to the blogger’s passions, skills, and knowledge. Examples of this blog type...

From Foodiebay to Zomato: A Culinary Odyssey In the fast-paced world of technology and innovation, success often comes to those with creative ideas and the foresight to stay one step ahead. The story of Zomato, an online food delivery company, is a testament to this philosophy. Founded by Pankaj Chaddah and Deepinder Goyal, Zomato's journey from its humble beginnings as Foodiebay to becoming Asia's largest restaurants guide is a fascinating tale of entrepreneurial spirit and determination....

  Challenge 1: Cost Cutting - Budget constraints that affect your marketing efforts ‘Money’ and ‘Capital’ are probably the 2 most important words in a startup company (ok, maybe the word ‘purpose’ precedes these) and startups are always looking for ways to reduce costs, limit spending and keep finances under control, etc., which are all smart things to do. But being conscious of cost and budgets invariably leads to prioritisation of investments in...

DIGITAL MARKETING Digital marketing is a vast field that encompasses various strategies and channels. If you're a beginner looking to enter the world of digital marketing, here are some fundamental requirements and steps to get started: Understanding of Basic Marketing Principles: Familiarize yourself with traditional marketing concepts, as many of them apply to digital marketing as well. Digital Marketing Fundamentals: Learn the basics of digital marketing, including terms...

Trading in the stock market, often referred to as "stock trading," is a dynamic and fast-paced endeavor that requires a combination of skill, strategy, and discipline. In this blog, we will delve into the exciting world of stock trading, exploring key concepts, popular trading strategies, risk management, and essential tips for traders looking to make the most of their foray into the markets. I. Understanding Stock Trading: 1. Definition:   Stock trading involves buying and...

Creating passive income using Canva, a graphic design platform, can be a viable option if you have design skills or a creative eye. Here are some ideas for generating passive income with Canva: Printables: Design and sell printables such as planners, organizers, and worksheets. Create templates that users can customize for their needs. Market them on platforms like Etsy or your own website. Social Media Templates: Develop templates for social media posts, stories, and...

  As marketers, we hold one common goal – to generate business for our companies or clients. We work tirelessly to create positive brand recognition, educate consumers, and drive conversions, whether we’re marketing a small business or a Fortune 500 company. To do so, marketers rely on a myriad of communication trends from email to social media that are successful in creating a dialogue between brands and their audience.  When it comes to business, one mode of...

Helps overcome competition:                    Digital marketing specifically allows small and medium-sized retailers to challenge their competition with limited resources and access. They can market their brand at convenience and promote their brand globally. In a way reach consumers across the nation with much ease.

As of my last knowledge update in September 2021, AI applications were making significant inroads into digital marketing to enhance efficiency and effectiveness. However, please be aware that the digital marketing landscape evolves rapidly, and new tools and applications may have emerged since then. Here are some AI applications that were relevant for digital marketing blogs at that time: 1. Chatbots and Conversational...

You know that these are all highly rewarding career paths, each in recession-proof industries; now you’re trying to figure out which one is right for you. Well, you’ve come to the right place! In this post, we’ll explore and compare six of the tech industry’s most talked-about disciplines: UX design, UI design, web development, data analytics, digital marketing, and product management. We’ll consider what a career in each field entails, looking at the day-to-day...