"How Digital Marketing is Helpful for Business People and Its Benefits." Introduction  In the modern digital age, businesses are increasingly turning to digital marketing strategies to boost their online presence, reach a wider audience, and drive growth. Digital marketing has revolutionized the way companies interact with customers and has opened up new opportunities for...

Introduction:  In the digital age, the landscape of marketing has undergone a profound transformation. Traditional marketing methods are no longer sufficient to reach and engage today's tech-savvy consumers. As the world becomes increasingly interconnected, digital marketing has emerged as a game-changing strategy for entrepreneurs looking to expand their businesses. In...

Machine learning (ML) isn’t new. However, the field of big data is revitalizing the subject and more organizations are relying on ML models to scale their operations, support staff in working better and faster, to uncover hidden insights from data, or even confirm and challenge underlying assumptions. This is creating widespread interest in related topics with the C-suite, and...

  As marketers, we hold one common goal – to generate business for our companies or clients. We work tirelessly to create positive brand recognition, educate consumers, and drive conversions, whether we’re marketing a small business or a Fortune 500 company. To do so, marketers rely on a myriad of communication trends from email to social media that are successful in creating...

Are you sitting in your cubicle daydreaming of escaping the corporate grind to start your own business? Do you play with different ideas, but struggle to find how to turn your passion into one that could actually make you a living? I’m here to tell you that you are overthinking it. Here are five tips to help you leverage what you love into a new path. 1. Side-launch or...

There are numerous use cases of Machine learning, some of them are as below: Fraud Detection: It is used in many organizations where transactions are taking place. Banking sector where it becomes crucial to identify Fraud transaction and limit it as much as they can. Spam detection: Nowadays, there are lots of viruses are sent over email, and fake emails do come across. For any...

Prospects often call me to work on interview practice sessions, where they want to sharpen their interview skills. This is a good step to take, especially if you have an important interview round set up at top companies like Google, Facebook, Uber, Airbnb, Amazon, Tesla, McKinsey, BCG, and others. If you want to position yourself correctly for the right job—and, sometimes, a level above...

Prospects and clients reach out to me to build and improve their professional brand. Many often think that there is some great mysterious secret to brand building and that only those in the top of their professional have the right and the reason to build their own brand. Nothing could be further from the truth. Building a professional brand is for everyone who wants to come across to others...

My last week’s blog, Demystifying Teams, resulted in many private emails, calls, and discussions, most of which were with my clients. One client, during our session, after the blog was posted, discussed with me an idea that he implemented in his team (both here and off-shore) with significantly improved team performance and autonomy. I also then remembered from my past a similar approach...